V Collective is a premium San Diego salon that celebrates and elevates the craft of hairdressing. Grounded in elegant foundational technical expertise, at V Collective, they seek to explore the bold unique beauty and individual lifestyle of every client and translate that into an exceptional hair experience.
Partnered with Experia Creative to represent V Collective I designed bold social media content and reinforced the core brand values onto the walls of the hair studio with a hand-painted mural. The painting uses soft elegant curves contrasted against the boldness of loose black strokes on stark white to convey the bold yet elegant experience that is V Collective.